Palm Bay International
Ultimate Spirits Challenge Winners Highlight
Sell Sheet • Magazine Ad • Powerpoint
The PBI Spirits Brand Team requested a sell sheet showcasing the awards they won at the Ultimate Spirits Challenge; one of the most respected and credible competitions in the industry. I created a layout to showcase all the accolades in a legible and satisfying way.
For the front of the sell sheet, we featured the five spirits that won a 95-Point score. I created a digital rendering of these bottles to make it look like they'd been photographed together in dramatic lighting. The back of the sell sheet is clean and informative.
This sell sheet was so well received by the Spirits Team that it was chosen to be featured as the back cover in an edition of the Beverage Media magazine. Lastly, this sell sheet was transformed into a PowerPoint slide to be used by the CEO in a pitch deck.
This project was very rewarding because of how challenging the brief was, and the collaborative experience I had working with the Spirits Brand Managers. I feel especially proud of the way it continued to morph into more and more deliverables.